Privacy Policy - True Game Metrics

1. Introduction

Welcome to True Game Metrics LLC (“TGM,” “we,” “us,” or “our”). We are committed to protecting your privacy and handling your personal information in a transparent and lawful manner. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit or use our website at https://truegamemetrics.com (the “Site”) and any related services.

This Policy applies where we act as a “controller” of personal information (or similar term under applicable law), including for individuals located in the United States, the European Economic Area (“EEA”), the United Kingdom, and Canada. Additional regional disclosures and rights for these jurisdictions appear in Section 9.

By accessing or using the Site, you acknowledge that you have read and understand this Privacy Policy. If you do not agree with the terms of this Policy, please do not use the Site.

2. Information We Collect

We may collect information about you in a variety of ways when you use the Site.

2.1 Personal Data

“Personal Data” (or “personal information”) means information that identifies, relates to, describes, or is reasonably capable of being associated with an identified or identifiable individual. This may include:

Contact details, such as your name, email address, username/handle, and password.
Profile information, such as your preferences, demographic details (where provided), and communication settings.
Account and subscription details, such as plan type, transaction history, and limited billing information (processed via our payment providers).

You provide this information directly when you create an account, submit content, sign up for communications, or otherwise interact with the Site.

2.2 Derivative / Usage Data

We automatically collect certain information when you access, use, or navigate the Site, including:

IP address and approximate location (e.g., city/region).
Browser type and version, device type, operating system.
Access times, pages viewed, referring URL, and clickstream data.

We use this information to operate, secure, and improve the Site.

2.3 Cookies and Similar Technologies

We and our service providers use cookies, web beacons, and similar technologies to:

Remember your preferences and settings.
Authenticate users and prevent fraud.
Analyze traffic and usage patterns.

You can manage cookie preferences through your browser settings and, where required by law, through our cookie banner or consent management tool.

2.4 Data from Social Networks and Integrations

If you choose to connect your account to a third-party service (such as Google), we may receive information from that service, such as your name, email address, and profile picture, in accordance with that service’s privacy settings.

3. How We Use Your Information

We use the information we collect for the following purposes:

To create, maintain, and secure your account and profile.
To provide, operate, and personalize the Site and our analytics and scoring services.
To process subscriptions, payments, and related transactions.
To communicate with you about your account, orders, updates, security alerts, and administrative messages.
To send you newsletters, marketing communications, or product updates (where permitted by law and your preferences).
To compile anonymized or aggregated statistical data and analysis for internal use, product improvement, benchmarking, and industry insights.
To monitor, detect, prevent, and respond to security incidents, fraud, and abuse.
To comply with applicable legal obligations and enforce our Terms of Service.

Where required by law (e.g., under the GDPR/UK GDPR), we rely on legal bases such as performance of a contract, legitimate interests, compliance with legal obligations, and your consent (for certain marketing or cookies).

4. How We Share Your Information

We may share your information in the following circumstances:

4.1 Service Providers and Business Partners

We share information with trusted third parties that perform services on our behalf, such as hosting, analytics, payment processing, email delivery, customer support, and security. These providers are contractually required to use your information only as necessary to provide services to us.

4.2 By Law or to Protect Rights

We may disclose information if we believe it is necessary to:

Comply with applicable law, regulation, legal process, or governmental request.
Enforce our Terms of Service and other agreements.
Protect the rights, property, or safety of TGM, our users, or the public.

4.3 Business Transfers

In connection with any merger, financing, acquisition, reorganization, sale of assets, or similar transaction, your information may be disclosed or transferred as part of that transaction, subject to appropriate confidentiality safeguards.

4.4 Aggregated and De Identified Information

We may share aggregated or de identified information that cannot reasonably be used to identify you, such as benchmark statistics or industry insights derived from User Contributions.

4.5 “Sale” or “Sharing” of Personal Information (California Only)

We do not knowingly “sell” personal information as that term is defined under the CCPA/CPRA and do not “share” personal information for cross context behavioral advertising, unless explicitly stated in an updated version of this Policy. If this changes, we will update this Policy and provide required mechanisms for California residents to opt out.

5. International Data Transfers

We are based in the United States and process personal information primarily in the U.S. If you access the Site from outside the United States, your information may be transferred to, stored, and processed in the United States or other countries that may have data protection laws different from those in your jurisdiction.

Where required by law, we implement appropriate safeguards for international transfers, such as standard contractual clauses or other lawful transfer mechanisms under the GDPR/UK GDPR.

6. Data Retention

We retain personal information for as long as reasonably necessary to fulfill the purposes described in this Policy, including to satisfy legal, regulatory, tax, accounting, or reporting requirements, to resolve disputes, and to enforce our agreements.

When we no longer need your personal information, we will take reasonable steps to delete, anonymize, or aggregate it in accordance with our retention policies and applicable law.

7. Security of Your Information

We use administrative, technical, and physical safeguards designed to protect your personal information from unauthorized access, use, alteration, and disclosure. While we strive to use commercially reasonable means to protect your information, no method of transmission over the internet or method of electronic storage is 100% secure. You are responsible for maintaining the confidentiality of your account credentials.

8. Your Choices (Marketing & Cookies)

Marketing communications: You can opt out of marketing emails at any time by clicking the “unsubscribe” link in our emails or by adjusting your account preferences. We may still send you non marketing messages related to your account or transactions.
Cookies: You can manage cookies and similar technologies through your browser settings and any cookie controls we make available on the Site. Disabling certain cookies may affect the functionality of the Site.

9. Your Privacy Rights by Jurisdiction

Depending on where you live, you may have certain additional rights regarding your personal information.

9.1 European Economic Area (EEA) and United Kingdom

If you are located in the EEA or UK, you may have the following rights under the GDPR/UK GDPR:

Right to be informed about our processing of your personal data.
Right of access to the personal data we hold about you.
Right to rectification of inaccurate or incomplete personal data.
Right to erasure (“right to be forgotten”) in certain circumstances.
Right to restrict processing in certain circumstances.
Right to data portability for information you provided to us, in a structured, commonly used, machine readable format.
Right to object to certain processing, including direct marketing.
Right to withdraw consent at any time where processing is based on consent, without affecting the lawfulness of processing before withdrawal.

You also have the right to lodge a complaint with your local data protection authority.

To exercise these rights, please contact us using the details in Section 11.

9.2 California (CCPA/CPRA)

If you are a California resident and we are subject to the CCPA/CPRA, you may have the following rights regarding your personal information:

Right to know the categories of personal information we collect, the sources, the purposes of use, and the categories of third parties to whom we disclose it.
Right to access specific pieces of personal information we hold about you.
Right to request deletion of your personal information, subject to certain exceptions.
Right to correct inaccurate personal information.
Right to opt out of the “sale” or “sharing” of personal information, where applicable.
Right to limit the use and disclosure of sensitive personal information, where applicable.
Right not to receive discriminatory treatment for exercising any of your CCPA/CPRA rights.

To exercise these rights, you may contact us using the details in Section 11. If we ever engage in “selling” or “sharing” personal information, we will provide a “Do Not Sell or Share My Personal Information” link or equivalent mechanism as required by law.

9.3 Canada (PIPEDA and Similar Provincial Laws)

If you are in Canada, you have rights under PIPEDA and substantially similar provincial laws, including the right to:

Request access to personal information we hold about you.
Request correction of incomplete or inaccurate information.
Withdraw consent to our processing of your personal information, subject to legal or contractual restrictions and reasonable notice.
File a complaint with the Office of the Privacy Commissioner of Canada or relevant provincial authority.

We will obtain your consent for the collection, use, or disclosure of personal information where required and will identify the purposes at or before the time of collection.

10. Children’s Privacy

The Site is not directed to children under the age of 16, and we do not knowingly collect personal information from children under 16. If we learn that we have collected personal information from a child under 16 without appropriate consent, we will take reasonable steps to delete it as required by law.

11. How to Exercise Your Rights or Contact Us

If you have questions or comments about this Privacy Policy, or if you wish to exercise any of your privacy rights, please contact us at:

True Game Metrics LLC
1209 MOUNTAIN ROAD PL NE #8156
ALBUQUERQUE, NM 87110
Email: info@truegamemetrics.com

When you contact us, we may need to verify your identity before processing your request, as permitted by law.

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technologies, legal requirements, or other factors. When we do, we will revise the “Last Updated” date at the top of this Policy and, where required by law, notify you by posting a notice on the Site or by other appropriate means.

Your continued use of the Site after any update constitutes your acceptance of the revised Privacy Policy. If you do not agree to the updated Policy, you should discontinue using the Site.